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The Capacity Problem

CRM

Insurance advisors

+13

Salesforce plans to charge you every time your AI tool uses your CRM

Oct 29, 2026

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5 min read

Salesforce plans to charge you every time your AI tool uses your CRM

Potential costs for your practice, why I believe this is a misstep, and recommended actions before signing any agreement

Emile McLean
Emile McLean

Insurance advisors

+15

Three tasks your CRM should handle during your meetings

Oct 26, 2026

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2 min read

Three tasks your CRM should handle during your meetings

Set up a booking link, an intake form, and a date alert this week. No new vendors are required.

Emile McLean
Emile McLean

Insurance advisors

+20

Stop keeping up with the Joneses' tech stack

Oct 5, 2026

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4 min read

Stop keeping up with the Joneses' tech stack

Four jobs worth paying for, and a one-page test for everything else

Emile McLean
Emile McLean

Insurance advisors

+21

Why AI comes last

Jun 16, 2026

•

5 min read

Why AI comes last

AI on a broken foundation does not fix a practice. It makes the mistakes faster and more confident

Emile McLean
Emile McLean

Insurance advisors

+13

Your client does not care about your CRM. They care that you followed through

Apr 27, 2026

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4 min read

Your client does not care about your CRM. They care that you followed through

Operational improvement only matters if the person it is supposed to reach can feel it

Emile McLean
Emile McLean

Client Experience

+12

The annual review you skipped is costing you more than you think

Apr 14, 2026

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11 min read

The annual review you skipped is costing you more than you think

Every client you did not call last year is a client someone else will contact this year

Emile McLean
Emile McLean

Client Experience

+4

Your CRM is a contact list. That is the problem

Mar 23, 2026

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7 min read

Your CRM is a contact list. That is the problem

Many advisors paid for a system of record and built a phone book instead.

Emile McLean
Emile McLean

Task management

+4

NIGO rates are a process problem. The fix happens before you hit submit, not after the carrier returns it

Mar 8, 2026

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5 min read

NIGO rates are a process problem. The fix happens before you hit submit, not after the carrier returns it

How a pre-submission checklist and 60 days of tracking eliminate the rework quietly draining your practice.

Emile McLean
Emile McLean

Client Experience

+3

You scheduled 200 annual reviews last year. How many actually happened?

Mar 1, 2026

•

5 min read

You scheduled 200 annual reviews last year. How many actually happened?

I ask this question in almost every first or second conversation with a practice. And the honest answer is almost always that a meaningful number of the reviews that were originally targeted did not happen.

Emile McLean
Emile McLean

Insurance advisors

+12

Your referral pipeline is a leaking bucket

Feb 21, 2026

•

6 min read

Your referral pipeline is a leaking bucket

And most practices do not know where it drains.

Emile McLean
Emile McLean

The Capacity Problem

Fixing the operational drag that keeps financial advisors stuck in admin instead of with clients.

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